Sometimes it’s the case where churches or ministries don’t want to put all their content on their own digital property. It could be for any number of reasons—maybe a church wants to pull in online traffic from another website, maybe reach traditionally unreached online audiences or leverage the influence of other digital platforms.
It’s wise to have a well thought-out strategy for where Christian ministries’ content should live online. But if you’re considering using other properties other than your own website, here are 6 digital platforms for Christian ministries to create content:
1. Medium – a blogging platform created by Twitter’s co-founders. It’s known as a place to share long-form, “thought leader”-type content. The best way to use Medium is to share ideas on relevant topics—theology, culture, social issues and more. For churches and ministries, it may be a good place to speak truth into tough topics and to share about Jesus’ love for people facing dark circumstances.
3. SlideShare – dubs itself “a global hub of professional content, including presentations, infographics, documents and videos. Sharing content on SlideShare can build your reputation and cultivate more professional opportunities.” SlideShare is a LinkedIn platform so this description makes sense. Even still, it could be a place to share Christian leadership insights or even encouragement to other Christians facing constant battle in the workplace.
4. Flipboard – a social magazine where content from social networks, publishers, blogs and more can be curated. Your church could start a magazine that curates content on digital resources. Or your ministry could start a magazine, curating content on outreach.
5. YouTube – really needs no explanation, but it’s essentially a video-sharing website. Your church could start its own channel where you feature each sermon and sermon series. Or you could give viewers an idea of what it’s like to attend one of your services.
6. Facebook Live – gives Facebook users the ability to livestream events around them. More churches are using this Facebook feature as a way to livestream church services. It’s an excellent way to get into people’s news feeds, especially if they aren’t likely to know about your church or ministry otherwise.
There are, of course, other digital platforms, though many of them require a subscription plan. These 6 digital platforms for Christian ministries to create content have proven effective and offer solid alternatives to publishing on your own digital property.